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Slava Bogdan

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Eid gifting reshapes e-commerce landscape in the Middle East and North Africa

E-commerce in the MENA region is undergoing a significant transformation driven by Ramadan and Eid gifting, with gift orders surging over 150% during Ramadan 2025. Mobile devices now dominate transactions, and platforms are enhancing logistics and personalisation to meet year-round consumer expectations. The shift towards cross-border demand and smarter inventory strategies is reshaping the digital retail landscape, making Ramadan a critical period for innovation and engagement.
Finance Middle East
Kuwaiti Dinar United States Dollar British Pound Sterling Saudi Riyal United Arab Emirates Dirham Amazon.com, Inc. ARE Anna Gidirim Slava Bogdan
Business & Industry, Market Report
10:58 27.03.2025
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